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Blending Science Engineering and Design, Sep 19

High-Impact Research strategies could help large and small projects to deepen human understanding of the natural and made worlds, so as to promote sustainable use of natural resources and improve quality of life for individuals, organizations, communities, and nations. The raised expectations are that by addressing basic and applied research goals from the start, projects will yield higher quality basic and applied results.

The High-Impact Research strategies are not for everyone, but I claim that researchers are more likely to achieve high impact, if they follow these strategies:
–          Choose actionable problems that address civic, business & global priorities

 

–          Blend science, engineering, and design research methods

 

–          Form collaborations with diverse individuals & organizations

 

–          Build on generalizable theories, principles & guidelines

 

–          Develop prototypes that are tested with ever more realistic interventions

 

–          Use quantitative big data & qualitative case study research methods

 

–          Promote adoption & measure impact
There are many ways to apply these strategies, and there may be other strategies that would be helpful, but the number of individuals, teams, and organizations that are already demonstrating their value is growing. My hope is to accelerate their adoption and provoke discussion of these and creative alternatives.

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Ben Shneiderman is a Distinguished University Professor in the Department of Computer Science, Founding Director (1983-2000) of the Human-Computer Interaction Laboratory, and a member of the Institute for Advanced Computer Studies at the University of Maryland, College Park.

He pioneered the highlighted textual link in 1983, and it became part of Hyperties, a precursor to the web. His move into information visualization spawned Spotfire, known for pharmaceutical drug discovery and genomic data analysis. He is a technical advisor for the treemap visualization producer, The Hive Group.

This talk will take place at 10:30am in 250 Sutardja Dai Hall at UC Berkeley.

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Live broadcast at http://video.citris.berkeley.edu/playlists/webcast. Ask questions live on Twitter: #CITRISRE. All talks may be viewed on our YouTube channel

The schedule for the semester can be found on the CITRIS site.

Webviewing:
UC Davis: 1065 Kemper Hall
UC Merced: COB 322-Willow
UC Santa Cruz: SOE E2 Building, Room 595B

Registration through eventbrite is required for lunch at UC Berkley:
https://ben-shneiderman-citrisre.eventbrite.com

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