Subhas Desa is the Undergraduate Director of the Information Systems and Technology Management Program in the School of Engineering at UC Santa Cruz. Dr. Desa has extensive research, teaching, consulting, and industrial experience in the development, management, and commercialization of technologies and products. His research areas include product design and development, manufacturing, advanced physical modeling and control, robotics, and, more recently, supply-chain modeling and control. His research work on the integration of design and manufacturing at Carnegie Mellon University, received the Eastman Kodak and American Society of Mechanical Engineers (ASME) Design Automation Committee Award in 1989. At the Sibley School of Mechanical and Aerospace Engineering at Cornell he developed new project-based graduate and undergraduate courses in product design and development, and also received an Engineering “Excellence in Teaching Award” in connection with teaching these courses. His industrial experience includes the development of the thermal ink jet at Hewlett Packard, physical modeling and control of complex technological systems ranging from giant magneto resistive (GMR) thin films to autonomous communication satellites at SC Solutions, and business strategy for High-Tech at McKinsey. At UCSC, he has created and taught a sequence of courses in the Management of Technology (MOT), and has been nominated for Excellence in Teaching in regard to teaching these courses. The first course in the MOT sequence focuses on the development, commercialization, and management of products, while the second course focuses on the analysis, design, and optimization of the supply chain network for the distribution of the product. Dr. Desa received his undergraduate degree from the Indian Institute of Technology, Madras, and his Ph.D. in Mechanical Engineering from Stanford University .