CITRIS Brand Assets are available below:
Our name is the Center for Information Technology Research in the Interest of Society and the Banatao Institute or CITRIS for short. We are a University of California research center located at UC Berkeley, UC Davis, UC Merced, and UC Santa Cruz.
This is the primary logo for CITRIS and the Banatao Insitute. It should be used in this form whenever possible.
The vertical composition should be used only when the primary logo is ill-fitted to the situation.
One-color black CITRIS logo should only be used when full color impairs legibility.
One-color white CITRIS logo should be used on dark and busy backgrounds.
Provide plenty of space around the CITRIS logo. Give the logo the chance to breathe and not feel cluttered.
Franklin Gothic is the primary typeface. Libre Franklin is an open-source alternative if needed.
The UCOP Editorial Guide provides a framework for clear and consistent communication for our many audiences across the university. It can be found here.
- The use of our brand assets must be expressly authorized in writing.
- Your use must not mislead audience members as to our affiliation.
- When used on a web page, our brand assets, as well as the mention of our name, should include embedded hyperlinks to our homepage: citris-uc.org.
Citing CITRIS and the Banatao Insititute
To cite use of CITRIS and the Banatao Institute resources in your print, online, or multimedia presentations, please use this acknowledgement statement: “This work was supported by CITRIS and the Banatao Institute at the University of California.”
Any questions, please email firstname.lastname@example.org